Currently, I'm working on an Identity and Campaign for
Nooka Watches for the One Show with Creative
Dailyhat and Copywriter/Jaguar Neil. Just thinking about the direction we wanted to take in the project brought up some serious conversation about what exactly these super cool watches represent. Are they futuristic, retro, both? What does time really mean and how does it affect you? What do they stand for? Simplicity? Is time really that intuitive? Good lord the list goes on...
We've settled on some pretty sweet concepts that are on their way into production. I'll make sure to post once the coast is clear. It is a competition after all. Here's some futuristic/retro eye candy to hold you over for a while.
From designer
Simon Page. 


I want this one.

via
designsponge,
sharesomecandy
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